In an increasingly diverse society, Convention and Visitors Bureaus (CVBs) play a vital role in promoting destinations that reflect the richness of different cultures and communities. By adopting inclusive marketing strategies, CVBs can not only broaden their audience but also create more meaningful connections that lead to increased engagement and economic benefits.
In today's diverse and interconnected world, businesses have a unique opportunity to connect with a wide range of audiences. However, achieving true inclusivity requires more than just acknowledging diversity; it demands a proactive approach to marketing. In this article, we'll explore the importance of including inclusive marketing services in your fiscal year 2024 budgets
Often small and mid size nonprofit organizations skip a very important business step: Creating and distributing an annual report. In recent years, diversity, equity, inclusion, and belonging (DEIB) have emerged as essential principles for building stronger and more inclusive organizations. While the first three components, diversity, equity, and
Our conversations have shifted to equality versus equity, transgender rights, people of color, preferred pronouns, the abbreviations LGBTQ+, LGBTQAI, LGBTQIA2S and more! And you may have noticed the rainbow flag now includes many more colors than before. Being genuine and showing support for the LGBTQ+ community can be confusing!
Report Finds Big Social Media Platforms Not Welcoming to LGBTQ+ Users While MollyTommy Provides a Supportive Online Community ATLANTA, July 18, 2022 - GLAAD's 2022 Social Media Safety Index (SMSI) finds traditional social media such as Facebook, Instagram, Twitter, and TikTok is neither a welcoming nor a safe
Very Peri by Pantone Industry leader Pantone announced its color of the year for 2022 in early December. The selection is a perfectly purple blue shade of periwinkle. “For those who are gun-shy about using too much color and taking that first step, it’s a great color
Nonprofit Marketing Strategies for the New Fiscal Year Amidst COVID-19 In the last quarter your organization may have felt like they were in limbo, but it’s time to start thinking about the future. The new fiscal year is quickly approaching. Does this sound familiar: Your team gets a marketing budget and proposes goals from
Whether you’re an essential or non-essential business, marketing during this time can prove to be challenging. Businesses need to stay relevant, while also appropriate. Here are a few tips that can help you stay in front of your audience while also remaining sensitive. Align Your Messaging and Tone COVID-19 has hit many on a
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